TrustExits
This store is for sale · $17,900· Listed 1 days ago
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AvailableIdeal for: operator / paid buyer

Gifting accessory store, exact-match domain, Q4 machine with untapped SEO

Seasonal French store on an exact-match domain: ~$56k revenue in 2025 at 31% margin, December near half the year, SEO never worked, paid-driven.

Shopify storeGoogle AdsPhysical productsStructured dropship
https://URL and brand revealed under NDA

$17,900

No live payout connection on this listing. Figures were reviewed from exports. You can request a source connection in the deal room.

Google Ads account: Not stated

Traffic: stable
Monthly net profitReviewedHow we verify

$1,430

Asking priceReviewedHow we verify

$17,900

12.5x monthly (1.0x annual)

AgeDeclaredHow we verify

1 yr 10 mo

Main trafficDeclaredHow we verify

Google Ads

Traffic mix

  • Google Ads80%
  • SEO20%

Key buyer questions

  • Average order value$90 · Category average, not this store
  • Return rate8% · Category average, not this store
  • Why the seller is sellingThe seller wants cash to launch new sites in bigger markets and would rather sell this one before its peak season than run it half-heartedly through another year.DeclaredHow we verify

Value proposition

An exact-match domain with proven Q4 demand two years running and zero SEO work done: the organic lever is intact for whoever takes it, and the seasonal peak is bankable within months.

Why the seller is selling

The seller wants cash to launch new sites in bigger markets and would rather sell this one before its peak season than run it half-heartedly through another year.

Stack

Operating docs and supplier contracts

Key figures

  • FulfillmentStructured dropship

Growth lever

Work the exact-match domain's SEO (never touched) to derisk the paid dependence, and prepare the Q4 campaigns earlier with the existing creatives and data.

The seller is not in a hurry and will consider serious offers: the store runs on a small monthly base with a strong gifting-season peak, and the books were shared month by month, including the weak months.
The seller

Data room

The figures on this listing were reviewed from the seller's accounting exports. Live platform curves (Shopify settlements, Search Console clicks, GA4 sessions) are not connected here yet.

Ask for a live connection before you commit: once the seller links their accounts read-only, this data room fills with verified curves, risk indicators, cross-source reconciliation and a transparency score. It takes the seller 5 minutes.

The chart above is already public. Sign a short NDA to unlock the store URL and the downloadable dossier.

Screenshots provided by the seller, not verified by APIAsk the seller for a live connection

TrustExits analysis

Etienne Hurpin · Marketplace analyst

6+ years Google Ads e-commerce · $2M+ ad spend managed

Acquisition today is paid-first: 2025 ad spend was about $19,800 against $56,000 of revenue, concentrated on the gifting quarter where it returns hardest (December spend near $9,200 for over $26,000 of revenue). Organic is marginal because the exact-match domain's SEO was never worked. Payments run on Shopify Payments only. Figures were reviewed from the seller's monthly sheets; a read-only source connection is the natural next step and the listing will be updated when it lands.

Strengths

  • Two proven gifting seasons in a row (Q4 2024 and Q4 2025), with December 2025 above $26,000 revenue on its own
  • Exact-match domain on a durable accessory niche, an asset that compounds if SEO is finally worked
  • Books shared month by month including weak months, product cost steady around a third of revenue

Risks

  • Extreme seasonality: December alone is near half of annual revenue and March 2025 was around break-even. The off-season base is small
  • Paid dependence: ads were about 35% of 2025 revenue, and the store's economics rely on campaigns performing during the peak
  • Figures come from the seller's monthly accounting sheets, reviewed line by line but not yet read live from the source; a read-only Shopify connection is planned

Opportunities

  • The exact-match domain's SEO has never been worked: organic is a blank page on a niche with clear purchase intent
  • Buy before autumn and the Q4 peak lands in your first months of ownership, a pattern proven in both 2024 and 2025
  • German orders already flow in without dedicated targeting: the DACH market is an untested expansion

Ideal buyer profiles

  • A paid-traffic operator who wants a proven Q4 machine and is buying mid-year at off-season pricing
  • An SEO practitioner who values the untouched exact-match domain as the core asset

Skills needed

  • Paid acquisition (Google Shopping / Ads) to run and improve the seasonal campaigns
  • Basic SEO if you want to exploit the exact-match domain, which current ownership never did

Transition and support

15 days of seller support after closing.

  • Handover of store, supplier relationship, ad account and creatives, with guidance on how the peak season was run

The seller wants cash to launch new sites in bigger markets and would rather sell this one before its peak season than run it half-heartedly through another year.

Your four questions, answered

This listing is anonymized. No store name or URL is included on this public page. Numbers labeled verified are read from the source; everything else is seller-stated and must be checked by the buyer.

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$17,900Buyer $07-day inspection
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