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What is your e-commerce store worth

A store is valued on profit, not revenue. Enter your numbers below for an indicative exit value based on real market multiples. When you are ready, verify the numbers from the source and list.

Store URL (optional)Paste it to set the traffic mix and market from a real estimate instead of the sliders.

Primary market

This is a content / affiliate site

Traffic mix

SEO / organic60%

Paid ads20%

Other: 20%

We derive the business model from your channel mix.

FulfillmentAverage monthly revenue (USD)Net profit margin (%)What is left after COGS, ad spend, fees, and shipping. This is what a store is valued on, not revenue.Traffic trendHours / week (you + team)Email listTop SKU share of revenue (%)Above 50%, the multiple drops (single-product risk).Merchant Center statusA suspended account stops Shopping traffic, a real hit for a paid store.

Enter your monthly revenue and margin to see an indicative exit value.

Sold-implied ranges (asks haircut 20–30%). SEO higher, dropship/paid lower. Indicative, not an offer or valuation certificate.