What is included in the sale?

The Fashion asset, operational handover (14 days support), and the transfer checklist agreed at closing. Exact assets are detailed in the data room after qualification.

How are the numbers verified?

Figures were reviewed from accounting exports by the TrustExits team. They are labeled reviewed, not API-verified.

What happens after I make an offer?

Your offer opens a private deal room with the seller. No money moves until you fund escrow after agreeing on price and signing documents.

Who manages the transfer?

TrustExits coordinates the checklist: domain, store, ad accounts, and inspection period. Funds release only after milestones are met.

What if the business does not match the listing?

You inspect during transfer before escrow releases. If material facts differ from the listing, you can pause or cancel per the APA and escrow rules. Asking price on this listing: $2,400.

This store is for sale · $2,400· Listed 0 days ago

Make an offer

AvailableIdeal for: passive / SEO buyer

Novelty costume store, 100% SEO, zero ads

Novelty and party costume niche acquiring 100% through organic search since 2023, run in about an hour a week.

Shopify storeSEOPhysical productspassive / SEO buyerStructured dropship

https://URL and brand revealed under NDA

$2,400

Monthly net profitReviewedHow we verify

$310

Asking priceReviewedHow we verify

$2,400

7.7x monthly (0.6x annual)

AgeDeclaredHow we verify

3 yr 1 mo

Main trafficReviewedHow we verify

SEO

Revenue and net profit (last 12 months)

Reviewed exportsHow we verify

Traffic mix

SEO100%

Value proposition

A starter store with three years of organic rankings and near-zero workload, priced below half of trailing annual profit.

Why the seller is selling

Focusing on other projects and clearing a store that sits outside my current portfolio.

Who it suits

First-time buyer wanting a cheap, low-effort store to learn on, or an SEO operator adding a seasonal niche to a portfolio.

Stack

Seller-declared stack (no live connection yet)

Key figures

AOV$32DeclaredHow we verifyReturn rate24%DeclaredHow we verifyFulfillmentStructured dropshipDeclaredHow we verify

Growth lever

Ads have never been tested on a niche with over 100,000 organic visitors a year: paid search and social are an untouched channel.

“I build small organic stores and focus on a few at a time. This one ranks well and runs on autopilot, but it is outside my current focus, so I would rather hand it to someone who will push it, especially on paid and on reducing returns.”

The seller

Data room

The figures on this listing were reviewed from the seller's accounting exports. Live platform curves (Shopify settlements, Search Console clicks, GA4 sessions) are not connected here yet.

Ask for a live connection before you commit: once the seller links their accounts read-only, this data room fills in and the transparency score rises.

Sign a short NDA to see the full month-by-month P&L and the complete details.

TrustExits analysis

Etienne Hurpin · Marketplace analyst

6+ years Google Ads e-commerce · $2M+ ad spend managed

Acquisition is 100% organic per the seller's exports: no ad spend over the period, three years of rankings on the niche. The 2025 figures (revenue about $11,800, net about $4,500) are seller-provided and reviewed from accounting exports, not yet API-verified. Early 2026 softened sharply (first quarter around $110 a month of net), which is partly seasonal but should be treated as a real decline signal, so the sub-1x annual-profit price reflects the risk. The two levers a buyer inherits are untested paid acquisition on visible organic demand and a high refund rate (about 24%) that directly caps net margin. Full traffic and P&L detail is in the CIM after qualification.

Strengths

Three years of organic rankings on a fun, evergreen niche
100% organic acquisition, no ad account and no ad-ban risk
About an hour of work a week: a genuine side operation

Risks

Declining and highly seasonal: early 2026 dropped to roughly $110 a month, well below the 2025 run rate, so the trend must be underwritten carefully
High refund rate, around 24% of revenue in 2025: sizing, quality control and expectations need tightening
Organic dependence: a major Google update can affect visibility, and there is no paid channel to cushion it
Figures are seller-provided and reviewed from exports, not yet API-verified

Opportunities

Ads never tested despite 100,000+ organic visitors a year: paid search and social are a whole untouched channel
Conversion is only 0.36%: basic CRO on existing traffic is a direct lever
Refund reduction alone would lift net margin materially without any new traffic

Ideal buyer profiles

First-time buyer wanting a cheap, low-risk store to learn the operational basics
SEO operator adding a seasonal niche site to a portfolio
Operator with paid-acquisition skills who wants to test ads on proven organic demand

Skills needed

Shopify basics and order handling
Supplier coordination with the dropship agent
SEO notions appreciated to defend and grow rankings

Transition and support

14 days of seller support after closing.

✓Store and supplier handover (orders, customer service, dropship agent)
✓Domain and store transfer with a short operating walkthrough

Focusing on other projects and clearing a store that sits outside my current portfolio.

Your four questions, answered

Estimated value range

$6,200 - $9,300

$6,200$2,400$9,300

At 20-30x monthly profit, market-adjusted. Asking price $2,400. Based on reviewed but not yet API-verified profit, for reference only.

Make an offer

Free, no account. The seller replies through TrustExits. You run your own diligence before closing.

Secured by escrow. You never pay the seller directly.

Transaction via Escrow.comSeller 2.5% at closing (5% split 50/50)Buyer: $0 at launch

Your protection, step by step

1Offer
2Escrow
3Transfer
4Inspection 7d
5Payout

What happens next

1
Offer sent
Opens a private deal room with the seller. No money moves yet.
2
Discussion
Chat on-platform. Ask questions, refine terms.
3
Escrow
When both sides agree, funds go to Escrow.com.
4
Transfer
Assets move in milestones with a 7-day inspection window.

Reviewed from accounting exports

This listing is anonymized. No store name or URL is included on this public page. Numbers labeled verified are read from the source; everything else is seller-stated and must be checked by the buyer.